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From Amber Nettles, SVP of Growth & Strategy
Happy 2023! I hope you’re ready for my biweekly missive highlighting new advertising and partnership opportunities at the Reader!
Today, as we’re discussing Best of Chicago (voting ballot opens this week, Jan. 18!) and the Best of Chicago party, I’m also thinking about our upcoming Winter Theater & Arts Preview on Jan. 26 (booking deadline is noon Wednesday, 1/17. Request space now). Our arts preview issues (now four times a year!) are guides to the amazing theater and art events happening over the next few months, and are always full of new shows I’m marking on my calendar.
In other news, I’m headed back to Chicago after an extended visit with my friends in Virginia, and I’m wondering if there’s been any significant snow so far? (Please cross your fingers for me, as I’d prefer clear skies on Saturday when I’m driving).
P.S. For the first time ever, we’re “officially” seeking Special Issue sponsors. Our editorial calendar is here, and packages include print and digital tags, premium placements, and more.
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HOT TIP OF THE WEEK
Tricks and advice to improve your current and future ad campaigns
Add a QR code to your print advertising! We all know QR codes had quite the comeback during the pandemic, and everyone is MUCH more comfortable using them than they were pre-pandemic. Link to your website, landing page to buy tickets, branded content, or social media pages as needed!
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Is your 2023 planned out?
Lock in low rates for yearlong packages for print and digital
We know, many of you weren’t able to plan your year in December. You can still reach out to lock in your rates for 2023. Rates are expected to vary in 2023, so now’s the best time to confirm your plan and get the best price and placement for your campaigns. We ARE offering reservations for premium placements, including center spreads, front page strips, forward spreads (pages 2 & 3), and back covers!
Check out the 2023 calendar here (PDF). Contact us for rates.
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The Reader, en español
Sponsors sought to support Spanish translations
To better serve our Spanish-speaking communities, the Reader is now translating and publishing some of its stories into Spanish. We’re seeking sponsors to help underwrite the cost of this endeavor. Sponsorship packages (click here to view) include print and digital tags, as well as additional media placements. Contact us today to partner in this project.
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The solution for small business: The Platform
Your business, in every issue
Looking for a way to be in every issue? Get your business or service printed in 60,000 copies across Chicago, every other week, which means that Reader readers never forget your name. Click here for information. (PDF)
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Branded content in 2022
Tell Your Story to our Readers
The Reader loves to work with businesses and individuals with great stories to tell, and we’re happy to discuss the various options for branded content series! For an example, check out Cityscape, a branded content partnership of the Chicago Architecture Center, Chicago History Museum, and Wrightwood 659, along with the Reader’s architecture coverage. You can also see examples from LaLaMove, DuPage Convention & Visitors Bureau, and the Tourist Office of Spain in Chicago, along with our Bull Horn series (sponsored by Red Bull in 2021) and our Poetry Corner (created in partnership with the Poetry Foundation). Contact us to talk about telling your story!
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Top Stories from the Chicago Reader
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Jermaine Collins, aka DJ and producer Composuresquad
Chicago producer, DJ, and promoter Jermaine Collins, aka Composuresquad, has been part of the city’s dance scene for the past decade. He hooked up with local dance collective and record label Them Flavors in 2013, and the following year he joined the crew.. MORE
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A more representative call sheet
“Despite the increased spotlight on marginalized voices in the ever-evolving film landscape, criticism doesn’t particularly reflect that. The majority of film critics still tend to be straight, white males, unrepresentative of the world around them. The Call Sheet is a new magazine that aims to disrupt that.. MORE
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Ways of seeing
Stepping into “Exact Dutch Yellow” is like finding a cool spot of shade on a scorching hot day. The light in the darkened fourth-floor galleries mainly comes from the work itself, LED- and neon-lit installations that seem to play tricks before our eyes.. MORE
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Issue of
January 12 – January 25, 2023
Vol. 52, No. 7
(PDF)
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